Branding Guidelines 101 : Where Design Meets Marketing / with Kladi Vergine.

Format:

Video

Author/Creator:

Vergine, Kladi, speaker.

Contributor:

linkedin.com (Firm)

Language:

English

Genre:

Instructional films.

Educational films.

Physical Description:

1 online resource

Place of Publication:

Carpenteria, CA : linkedin.com, 2023.

System Details:

digital‡2rda

Summary:

Discover the essential tools for establishing a long-lasting brand identity and communicating your company's design standards.

Branding is increasingly important to a company’s success. In this course, award-winning designer, strategist, author, and mentor Kladi Vergine shares her branding magic, including all her brand guideline best practices. Kladi gives you an overview of what brand guidelines are and why they're important for any business. She explores the various formats that brand guidelines can be presented as. Kladi dives into the marketing and design components that make up the guidelines, including mission and values, logos, photos, style guides, and more. She also shows how to use Adobe to store your assets. Plus, Kladi shares her best practices for dialing in the brand guidelines layout and styling and, finally, publishing what you’ve created. This course was created by Kladi Vergine. We are pleased to host this training in our library.

Participant:

Presenter: Kladi Vergine

Notes:

2/01/202312:00:00AM

Access Restriction:

Restricted for use by site license.