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Mind the semantic surprises! : question wording and contextual effects on social research outcomes / Stefania Tusini.
- Format:
- Book
- Author/Creator:
- Tusini, Stefania, author.
- Series:
- SAGE research methods. Cases.
- SAGE research methods. Cases
- Language:
- English
- Subjects (All):
- Interviewing in sociology--Case studies.
- Interviewing in sociology.
- Social surveys--Case studies.
- Social surveys.
- Social sciences--Research--Methodology--Case studies.
- Social sciences.
- Physical Description:
- 1 online resource.
- Place of Publication:
- London : SAGE Publications, 2014.
- Summary:
- This case study is part of a broader investigation into the effects word choice and context have on survey outcomes in interview-based research - and the risk they pose to researchers who, if unaware, may gather unrelated data in respect to their research aims. That is what is meant by 'semantic surprises': poor question wording and superficial context analysis create a gap between the questioner's intention and the interviewee's answer.
- Notes:
- Includes bibliographical references.
- Description based on online resource; title from home page (viewed on November 10, 2015).
- ISBN:
- 9781473948648 (ebook) :
- OCLC:
- 953359765
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