My Account Log in

1 option

Social media as a tool for engaging participants in research : experiences of gender inequality in journalism / Amanda Geary Pate.

SAGE Research Methods Cases Part I Available online

View online
Format:
Book
Author/Creator:
Pate, Amanda Geary, author.
Series:
SAGE research methods. Cases.
SAGE research methods. Cases
Language:
English
Subjects (All):
Women journalists--Research--Case studies.
Women journalists.
Journalism--Research--Case studies.
Journalism.
Social media--Research--Case studies.
Social media.
Physical Description:
1 online resource.
Place of Publication:
London : SAGE Publications, 2015.
Summary:
This case study shows how social media was used first to identify female journalists of varied ages and backgrounds willing to be involved in the study and second to direct them to the first stage of the data collection. The outcome reveals that social media has the potential to be a successful tool in terms of ensuring wide and inclusive coverage from a representative sample of the target population; however, there are challenges in terms of controlling the sample and therefore of calculating response rates.
Notes:
Includes bibliographical references.
Description based on online resource; title from home page (viewed on November 18, 2015).
ISBN:
9781473963023 (ebook) :
OCLC:
953360028

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Library Catalog Using Articles+ Library Account