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An introduction to focus groups.

SAGE Research Methods Online (backfile through 2025) Available online

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Format:
Video
Contributor:
Barbour, Rosaline S., on-screen presenter.
Series:
Sage research methods.
Language:
English
Subjects (All):
Focus groups.
Genre:
Nonfiction television programs.
Internet videos.
Physical Description:
1 online resource (1 video file (18 min., 17 sec.)) : sound, colour
Place of Publication:
London, United Kingdom : SAGE Publications Limited, 2017.
Language Note:
Closed-captions in English.
Summary:
Professor Rosaline Barbour explains what a focus group is and how to use one effectively. She also discusses how focus groups are designed and how the results should be used and interpreted.
Participant:
Presenter, Rosaline Barbour.
Notes:
Description based on online resource; title from home page (viewed on August 9, 2016).
ISBN:
9781473964600 (streaming video) :
Access Restriction:
Restricted for use by site license.

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