1 option
Artificial Intelligence for Customer Relationship Management : Solving Customer Problems / by Boris Galitsky.
- Format:
- Book
- Author/Creator:
- Galitsky, Boris, Author.
- Series:
- Computer Science (SpringerNature-11645)
- Human-computer interaction series 2524-4477
- Human-Computer Interaction Series, 2524-4477
- Language:
- English
- Subjects (All):
- User interfaces (Computer systems).
- Human-computer interaction.
- Customer relations-Management.
- Artificial intelligence.
- Computer simulation.
- User Interfaces and Human Computer Interaction.
- Customer Relationship Management.
- Artificial Intelligence.
- Computer Modelling.
- Local Subjects:
- User Interfaces and Human Computer Interaction.
- Customer Relationship Management.
- Artificial Intelligence.
- Computer Modelling.
- Physical Description:
- 1 online resource (XIX, 463 pages) : 226 illustrations, 112 illustrations in color.
- Edition:
- 1st ed. 2021.
- Contained In:
- Springer Nature eBook
- Place of Publication:
- Cham : Springer International Publishing : Imprint: Springer, 2021.
- System Details:
- text file PDF
- Summary:
- The second volume of this research monograph describes a number of applications of Artificial Intelligence in the field of Customer Relationship Management with the focus of solving customer problems. We design a system that tries to understand the customer complaint, his mood, and what can be done to resolve an issue with the product or service. To solve a customer problem efficiently, we maintain a dialogue with the customer so that the problem can be clarified and multiple ways to fix it can be sought. We introduce dialogue management based on discourse analysis: a systematic linguistic way to handle the thought process of the author of the content to be delivered. We analyze user sentiments and personal traits to tailor dialogue management to individual customers. We also design a number of dialogue scenarios for CRM with replies following certain patterns and propose virtual and social dialogues for various modalities of communication with a customer. After we learn to detect fake content, deception and hypocrisy, we examine the domain of customer complaints. We simulate mental states, attitudes and emotions of a complainant and try to predict his behavior. Having suggested graph-based formal representations of complaint scenarios, we machine-learn them to identify the best action the customer support organization can chose to retain the complainant as a customer.
- Contents:
- Chatbots for CRM and Dialogue Management
- Recommendation by Joining a Human Conversation
- Adjusting Chatbot Conversation to User Personality and Mood
- A Virtual Social Promotion Chatbot with Persuasion and Rhetorical Coordination
- Concluding a CRM Session
- Truth, Lie and Hypocrisy
- Reasoning for Resolving Customer Complaints- Concept-based Learning of Complainant's Behavior
- Reasoning and Simulation of Mental Attitudes of a Customer
- CRM Becomes Seriously Ill
- Conclusions.
- Other Format:
- Printed edition:
- ISBN:
- 978-3-030-61641-0
- 9783030616410
- Access Restriction:
- Restricted for use by site license.
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.