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Charles E. Hires and the drink that wowed a nation : the life and times of a Philadelphia entrepreneur / Bill Double.

Historical Society of Pennsylvania - Closed Stacks HD 9349 .S632 D68 2018
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Format:
Book
Author/Creator:
Double, Bill, author.
Language:
English
Subjects (All):
Hires, Charles E., 1891-.
Hires, Charles E.
Soft drink industry--Pennsylvania--Philadelphia--Biography.
Soft drink industry.
Businesspeople--Pennsylvania--Philadelphia--Biography.
Businesspeople.
Pharmacists--Pennsylvania--Philadelphia--Biography.
Pharmacists.
Inventors--Pennsylvania--Philadelphia--Biography.
Inventors.
Soft drinks--Pennsylvania--Philadelphia--History.
Soft drinks.
Pennsylvania--Philadelphia.
Genre:
Biographies.
History.
Physical Description:
xi, 248 pages ; 22 cm
Place of Publication:
Philadelphia, Pennsylvania : Temple University Press, 2018.
Summary:
"Charles E. Hires and the Drink that Wowed a Nation is the first biography of Charles Elmer Hires, a Philadelphia druggist who parlayed a home-brewed beverage into an iconic national brand -- Hires Root Beer -- and is recognized as a significant entrepreneur of America's Gilded Age."--Provided by publisher.
Contents:
Farm to pharmacy
A rustic tea party
Bubbly water begets an industry
From sideline to main line
Never wink in the dark
Temperance trauma
Twenty years too late?
Milk and sugar
Letting go.
Notes:
Includes bibliographical references and index.
Other Format:
Online version: Double, Bill. Charles E. Hires and the drink that wowed a nation.
ISBN:
9781439915912
1439915911
OCLC:
1005880304

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