1 option
The Americano dream : how Latinos can achieve success in business and in life / Lionel Sosa.
Historical Society of Pennsylvania - Closed Stacks HF5386.S744 1998
Available in person
Request an item
Access options
- Format:
- Book
- Author/Creator:
- Sosa, Lionel.
- Language:
- English
- Subjects (All):
- Success in business--United States.
- Success in business.
- Hispanic American businesspeople.
- Hispanic American business enterprises--Management.
- Hispanic American business enterprises.
- United States.
- Physical Description:
- xvii, 220 pages : illustrations ; 24 cm
- Place of Publication:
- New York : Penguin Group, ©1998.
- Contents:
- Escaping the cultural shackles: Quién eres tú
- The train is moving-are you on board?: Te subes o te quedas?
- The eight Latino business stereotypes: Que no seas uno de ellos
- The twelve traits of successful latinos : Puedes ser como ellos
- The Anglo businessperson: Amigo o enemigo?
- The traps: Ten mucho cuidado
- It's the lack of education, stupid!: Es cuestión de educación
- What you say isn't what you mean : El arte de la communicación
- Networking: Entre amigos
- The Latina woman is the backbone of our culture: La fuerza de nuestra cultura
- Which of my faces should I show?: Cuál de mis caras quiero que vean?
- Doing the deal: Haciendo buen negocio
- Run your business like a business: No es juego
- Marketing your company: Y tú también!
- The right place-the right time-the right generation: Mañana is today.
- Notes:
- "A Dutton Book."
- Includes index.
- ISBN:
- 0525943099
- 9780525943099
- OCLC:
- 37315373
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.