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After Steve : how Apple became a trillion-dollar company and lost its soul / Tripp Mickle.

Lippincott Library HD9696.2.U64 A675 2022
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Format:
Book
Author/Creator:
Mickle, Tripp, author.
Contributor:
Rosengarten Family Fund.
Language:
English
Subjects (All):
Apple Computer, Inc.
Apple Computer, Inc--History.
Cook, Timothy D., 1960-.
Cook, Timothy D.
Ive, Jonathan, 1967-.
Ive, Jonathan.
Computer industry--United States--History.
Computer industry.
United States.
Genre:
History.
Physical Description:
xvi, 495 pages, 8 unnumbered pages of plates : illustrations (chiefly color) ; 24 cm
Edition:
First edition.
Place of Publication:
New York, NY : William Morrow, an imprint of HarperCollinsPublishers, [2022]
Summary:
Examines the path of Apple after the death of Steve Jobs and how the selection of Tim Cook as his successor led to the prioritization of revenue growth over innovation.
Contents:
Machine generated contents note: ch. 1 One More Thing
ch. 2 The Artist
ch. 3 The Operator
ch. 4 Keep Him
ch. 5 Intense Determination
ch. 6 Fragile Ideas
ch. 7 Possibilities
ch. 8 Can't Innovate
ch. 9 The Crown
ch. 10 Deals
ch. 11 Blowout
ch. 12 Pride
ch. 13 Out of Fashion
ch. 14 Fuse
ch. 15 Accountants
ch. 16 Security
ch. 17 Hawaii Days
ch. 18 Smoke
ch. 19 The Jony 50
ch. 20 Power Moves
ch. 21 Not Working
ch. 22 A Billion Pockets
ch. 23 Yesterday.
Notes:
Includes bibliographical references (pages 477-479) and index.
Local Notes:
Acquired for the Penn Libraries with assistance from the Rosengarten Family Fund.
ISBN:
9780063009813
0063009811
OCLC:
1312919146

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