Analytics for retail : a step-by-step guide to the statistics behind a successful retail business / Rhoda Okunev.

Format:

Book

Author/Creator:

Okunev, Rhoda, author.

Series:

Gale eBooks

Language:

English

Subjects (All):

Retail trade--Data processing.

Retail trade.

Physical Description:

1 online resource (xiv, 150 pages) : illustrations (some color), charts

Edition:

[First edition].

Place of Publication:

New York, New York : Apress, [2022]

Summary:

Examine select retail business scenarios to learn basic mathematics, as well as probability and statistics required to analyze big data. This book focuses on useful and imperative applied analytics needed to build a retail business and explains mathematical concepts essential for decision making and communication in retail business environments. Everyone is a buyer or seller of products these days whether through a physical department store, Amazon, or their own business website. This book is a step-by-step guide to understanding and managing the mechanics of markups, markdowns, and basic statistics, math and computers that will help in your retail business. You'll tackle what to do with data once it is has accumulated and see how to arrange the data using descriptive statistics, primarily means, median, and mode, and then how to read the corresponding charts and graphs. Analytics for Retail is your path to creating visual representations that powerfully communicate information and drive decisions.

Contents:

Chapter 1: The Basics of Statistics Chapter 2: The Normal Curve Chapter 3: Probability and Percentages and Their Practical Business Uses Chapter 4: Retail Math: Basic, Inventory, Productivity, and Growth Rate Metrics Chapter 5: Financial Ratios Chapter 6: Using Frequencies and Percentages to Create Stories from Charts Chapter 7: Hypothesis Testing and Interpreting Results Chapter 8: Pearson Correlation and Simple Regressions Chapter 9: Independent t-test Chapter 10: Putting it all Together: An Email Campaign Chapter 11: Forecasting: Planning for Future Scenarios Chapter 12: Epilogue Appendix A: Accounting Spreadsheet Appendix B: Book Email Spreadsheet Appendix C: Forecasting Spreadsheet Appendix D: Data Types Appendix E: Math Review.

Notes:

Includes index.

Includes index

Description based on print version record.

ISBN:

9781484278307

1484278305

OCLC:

1395394035