Records, 1931-1975

Format:

Other

Author/Creator:

Fiorani Radio Productions

Language:

English

Italian

Subjects (All):

Fiorani, Angelo, 1901-1972.

Fiorani, Angelo.

Fiorani, Rose Florey, 1902-.

Fiorani, Rose Florey.

Castelli, Eleanor Fiorani.

Gallagher, Rosemary Fiorani.

Florey, Salvatore.

Florey, Myron.

Caminita, Lodovico.

Russoniello, Vincent, 1890-1980.

Russoniello, Vincent.

Fiorani Radio Productions.

St. Lucy's Roman Catholic Church (Scranton, Pa.).

Il Minatore Publishing Company.

Mothers Assistance Fund.

Scranton Civic Opera Guild.

National Council of Catholic Women (U.S.). Scranton Diocese.

National Council of Catholic Women (U.S.).

Italo-American Broadcasting Company.

Ethnic mass media--Pennsylvania.

Ethnic mass media.

Ethnic radio broadcasting--Pennsylvania.

Ethnic radio broadcasting.

Radio broadcasting--Pennsylvania.

Radio broadcasting.

Italian Americans--Pennsylvania.

Italian Americans.

Italian Americans--Pennsylvania--Scranton.

Italian Americans--Pennsylvania--Wilkes-Barre.

Italian Americans--Pennsylvania--Hazleton.

Scranton (Pa.)--Ethnic groups.

Scranton (Pa.).

Wilkes-Barre (Pa.)--Ethnic groups.

Wilkes-Barre (Pa.).

Hazleton (Pa.)--Ethnic groups.

Hazleton (Pa.).

Radio broadcasting--Social aspects--Pennsylvania.

Radio industry and trade--Pennsylvania.

Radio industry and trade.

Italian Americans--Anthracite region (Pa.).

Ethnic groups.

Radio broadcasting--Social aspects.

Pennsylvania.

Pennsylvania--Hazleton.

Pennsylvania--Scranton.

Pennsylvania--Wilkes-Barre.

Physical Description:

11.5 lin. ft

Place of Publication:

1931-1975

1931-1975.

Biography/History:

Angelo and Rose Florey Fiorani operated two successive radio enterprises, spanning over 40 years in Pennsylvania's anthracite region. Originally, they worked as "time brokers," buying and reselling airtime to clients, and targeted Italian-Americans in the area. In 1953, the Fiorani's founded the Midway Broadcasting Company, with its own, separate station, and attracted a broad, general audience.

Summary:

This collection documents Rose and Angelo Fiorani's 42 years in Italian-American radio broadcasting in Pennsylvania's anthracite region, from 1931-1975. The types of records include correspondence, advertisements, program schedules and scripts, savings passbooks, bills and receipts, tax returns, fan mail, and souvenir programs of special events. Personal letters, some business correspondence, and a majority of the advertisements are in Italian. However, many of the advertisements have English translations, and most business correspondence is in English.

Advertising account files make up almost half of the collection. They show the targeting of a specific ethnic audience, Italian Americans, and include the correspondence between the Fioranis and clients, advertisements for the clients' products, and in some cases, the clients' contracts for airtime. Programming schedules and sketches also depict the early orientation toward Italian Americans, but reveal a change in the 1950s to include a more general audience.

Apart from the business of radio broadcasting, the records show the Fioranis' use of personal contacts and radio resources to promote various community organizations to which they belonged, for example, St. Lucy's Roman Catholic Church, the Scranton Civic Opera Guild, the Local Mothers' Assistance Fund, the Victor Alfieri Literary Society, and the Scranton Diocesan Council of the National Council of Catholic Women.

Notes:

Unrestricted.

Most of the items in this collection are photocopied.

Local Notes:

The Balch Institute Library and Archives

HSP and Balch Non-English

Finding Aid/Index:

Unpublished register available in repository.

OCLC:

15322512