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Tipping the culture: how engaging millennials will change things by Patricia Martin
Historical Society of Pennsylvania - Closed Stacks HB 74 .M37 T57 2010
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- Format:
- Other
- Language:
- English
- Genre:
- Report/Whitepaper
- Place of Publication:
- 2010-12-07
- Language Note:
- English
- Summary:
- Offers arts and cultural groups marketing strategies for engaging 15- to 31-year-olds, including putting the user, not the brand, at the center; having something meaningful to say; and fostering connections by sharing knowledge. Includes case studies.
- Notes:
- Copyright 2010 LitLamp Communications.
- North America-United States
- scribd;104538114;key-2fjmg3qiggx4zq75qhh2
- OCLC:
- 824783707
- Online:
- Thumbnail image of item
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