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Intellectual property : valuation, infringement, and joint venture strategies / by Russell L. Parr.
- Format:
- Book
- Author/Creator:
- Parr, Russell L., author.
- Language:
- English
- Subjects (All):
- Intellectual property--United States.
- Intellectual property.
- Intellectual property infringement--United States.
- Intellectual property infringement.
- License agreements--United States.
- License agreements.
- Intellectual property--Valuation--United States.
- Joint ventures--Law and legislation--United States.
- Joint ventures.
- Physical Description:
- 1 online resource (xx, 651 pages)
- Edition:
- Fifth edition.
- Place of Publication:
- Hoboken, New Jersey : Wiley, [2018]
- Summary:
- A new edition of the trusted book on intellectual property Intellectual Property simplifies the process of attaching a dollar amount to intellectual property and intangible assets, be it for licensing, mergers and acquisitions, loan collateral, investment purposes, and determining infringement damages. Written by Russell L. Parr, an expert in the valuation/intellectual property field, this book comprehensively addresses IP Valuation, the Exploitation Strategies of Licensing and Joint Ventures, and determination of Infringement Damages. The author explains commonly used strategies for determining the value of intellectual property, as well as methods used to set royalty rates based on investment rates of returns. This book examines the business economics of strategies involving intellectual property licensing and joint ventures, provides analytical models that can be used to determine reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements. Key concepts in this book are brought to life by presenting real-world examples of exploitation strategies being used by major corporations. Provides practical tools for and examines the business economics for determining the value intellectual property in licensing and joint venture decisions Presents analytical models for determining reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements Provides a detailed discussion about determining intellectual property infringement damages focusing on lost profits and reasonable royalties.
- Contents:
- Introduction
- Intellectual properties definitions
- Intangible assets definitions
- Business enterprise - Section II : valuation
- Valuation principles
- Cost approach
- Market approach
- Income approach
- Risk adjusted income
- Valuation errors
- Early stage
- Special valuation situations - Section III : exploitation
- Exploitation strategies
- More exploitation strategies
- License negotiations & agreements
- Royalty rates for licensing
- 25% Rule
- Determining a royalty rate : an example
- Monitoring royalty payments
- Patent aggregators
- University licensing
- Joint ventures
- IP audit
- Organizing for the future
- Transfer pricing - Section IV : infringement damages
- Lost profits
- Entire market value rule
- Royalty rate and the Georgia-Pacific factors
- Evolving patent damages
- Trademark, copyright, & trade secret damages.
- Notes:
- Includes index.
- Description based on print version record.
- ISBN:
- 1-119-35622-9
- 1-119-41923-9
- OCLC:
- 1030303173
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