My Account Log in

1 option

Intellectual property : valuation, infringement, and joint venture strategies / by Russell L. Parr.

Ebook Central Academic Complete Available online

View online
Format:
Book
Author/Creator:
Parr, Russell L., author.
Language:
English
Subjects (All):
Intellectual property--United States.
Intellectual property.
Intellectual property infringement--United States.
Intellectual property infringement.
License agreements--United States.
License agreements.
Intellectual property--Valuation--United States.
Joint ventures--Law and legislation--United States.
Joint ventures.
Physical Description:
1 online resource (xx, 651 pages)
Edition:
Fifth edition.
Place of Publication:
Hoboken, New Jersey : Wiley, [2018]
Summary:
A new edition of the trusted book on intellectual property Intellectual Property simplifies the process of attaching a dollar amount to intellectual property and intangible assets, be it for licensing, mergers and acquisitions, loan collateral, investment purposes, and determining infringement damages. Written by Russell L. Parr, an expert in the valuation/intellectual property field, this book comprehensively addresses IP Valuation, the Exploitation Strategies of Licensing and Joint Ventures, and determination of Infringement Damages. The author explains commonly used strategies for determining the value of intellectual property, as well as methods used to set royalty rates based on investment rates of returns. This book examines the business economics of strategies involving intellectual property licensing and joint ventures, provides analytical models that can be used to determine reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements. Key concepts in this book are brought to life by presenting real-world examples of exploitation strategies being used by major corporations. Provides practical tools for and examines the business economics for determining the value intellectual property in licensing and joint venture decisions Presents analytical models for determining reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements Provides a detailed discussion about determining intellectual property infringement damages focusing on lost profits and reasonable royalties.
Contents:
Introduction
Intellectual properties definitions
Intangible assets definitions
Business enterprise - Section II : valuation
Valuation principles
Cost approach
Market approach
Income approach
Risk adjusted income
Valuation errors
Early stage
Special valuation situations - Section III : exploitation
Exploitation strategies
More exploitation strategies
License negotiations & agreements
Royalty rates for licensing
25% Rule
Determining a royalty rate : an example
Monitoring royalty payments
Patent aggregators
University licensing
Joint ventures
IP audit
Organizing for the future
Transfer pricing - Section IV : infringement damages
Lost profits
Entire market value rule
Royalty rate and the Georgia-Pacific factors
Evolving patent damages
Trademark, copyright, & trade secret damages.
Notes:
Includes index.
Description based on print version record.
ISBN:
1-119-35622-9
1-119-41923-9
OCLC:
1030303173

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Library Catalog Using Articles+ Library Account