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Creating great visitor experiences : a guide for museums, parks, zoos, gardens, & libraries Stephanie Weaver

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Historical Society of Pennsylvania - Staff Reference STAFF AM 11 .W43 2007
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Format:
Book
Author/Creator:
Weaver, Stephanie, 1961-
Series:
Experienceology guide
Language:
English
Subjects (All):
Museum visitors--United States--Handbooks, manuals, etc.
Museum visitors.
Museum attendance--United States--Handbooks, manuals, etc.
Museum attendance.
Museums--Public relations--United States--Handbooks, manuals, etc.
Museums.
Museums--United States--Management--Handbooks, manuals, etc.
Parks--Public use--United States--Handbooks, manuals, etc.
Parks.
Zoo visitors--United States--Handbooks, manuals, etc.
Zoo visitors.
Library users--United States--Handbooks, manuals, etc.
Library users.
Public relations--United States--Handbooks, manuals, etc.
Public relations.
Physical Description:
207 p. ; 23 cm.
Place of Publication:
Walnut Creek, Calif. : Left Coast Press, c2007.
Contents:
[pt.] 1. The need for change
1. Competing in an experience-driven world
2. The bear on the bicycle : the visitor experience defined
[pt.] 2. Your visitors and your staff
3. What do they want?
4. Getting them to come back
5. What's in a name? : defining your brand
6. Putting people first
[pt.] 3. Your site
Breaking it down
7. # 1 : invitation, designing an invitation for your guests
8. # 2 : welcome, dust off your first impression
9. # 3 : orientation, lost in space
10. # 4 : comfort, from toilets to typefaces
11. # 5 : communication, craft your words carefully
12. # 6 : sensation, fun and the five senses
13. # 7 : common Sense, using your head
14. # 8 : finale, take a bow
[pt.] 4. How to use this book
Instructions and calendar outlines
Exercises and resources.
Notes:
Includes bibliographical references (p. 189-200) and index.
Other Format:
Online version: Weaver, Stephanie, 1961- Creating great visitor experiences.
ISBN:
1598741683 (hbk. : alk. paper)
9781598741681 (hbk. : alk. paper)
1598741691 (pbk. : alk. paper)
9781598741698 (pbk. : alk. paper)
OCLC:
82772607

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