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Case studies in marketing, an annotated bibliography and index / by Linda & Barry Berman.
LIBRA Z7164.M18 B46
Available from offsite location
- Format:
- Book
- Author/Creator:
- Berman, Linda.
- Berman, Barry, author.
- Language:
- English
- Subjects (All):
- Marketing--Case studies--Bibliography.
- Marketing.
- Marketing--Case studies.
- Marketing--Case studies--Indexes.
- Genre:
- Bibliographies.
- Indexes.
- Physical Description:
- 211 pages ; 22 cm
- Place of Publication:
- Metuchen, N.J. : Scarecrow Press, 1971.
- ISBN:
- 0810804034
- OCLC:
- 132516
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