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Idea searching for design : how to research and develop design concepts / David Bramston and Ye Li.
- Format:
- Book
- Author/Creator:
- Bramston, Dave, author.
- Li, Ye, active 2016, author.
- Series:
- Basics product design
- Language:
- English
- Subjects (All):
- Product design.
- Creative thinking.
- Physical Description:
- 1 online resource (185 p.) : colored illustrations, portraits
- Edition:
- Second edition.
- Place of Publication:
- New York : Fairchild Books, [2018]
- Summary:
- "The second edition of Idea Searching examines methods of generating and identifying ideas, and teaches you to understand what is being observed and recorded. Using lavish illustrations, concise case studies and practical examples, it explores how different experiences, contexts and references are important in identifying an idea that is appropriate for a particular individual, target audience or culture. Advocating a step-by-step approach to generating ideas and brainstorming, it encourages an open mind in the development of ideas and teaches you to always question convention.The text is accompanied by a variety of case studies and examples of work from the world's best contemporary product designers. It also includes a number of new projects for students, to encourage further exploration of ideas."--Bloomsbury Publishing.
- Contents:
- Machine generated contents note: Contents
- Introduction
- Chapter 1. Just Imagine If It Were Possible
- Absorb
- Thoughts
- Observations
- Student project
- Chapter 2. Thinking Differently
- Understanding
- Profiles
- Themes
- Chapter 3. Explore Fun
- Materials
- Exploration
- Communication
- Chapter 4. Sensory Perceptions
- Added values
- Emotions
- Conflicts
- Chapter 5. Adopting the Responsibility
- Sustainability
- Tinkering
- Values
- Chapter 6. Evolving the Reality
- Analysis
- Change
- Direction
- Conclusion
- Glossary
- Further resources
- Index
- Acknowledgements and credits.
- Notes:
- Includes bibliographical references (p. 173-175) and index.
- Electronic reproduction. London : Bloomsbury Publishing, 2014. Available via World Wide Web. Access limited by licensing agreement. s2014 dcunns
- Other Format:
- Original
- ISBN:
- 9781474221627 (online)
- OCLC:
- 1096494465
- Access Restriction:
- Restricted for use by site license.
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