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SEO Foundations/ with David Booth.

LinkedIn Learning Available online

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Format:
Video
Author/Creator:
Booth, David, speaker.
Contributor:
linkedin.com (Firm)
Language:
English
Genre:
Instructional films.
Educational films.
Physical Description:
1 online resource
Place of Publication:
Carpenteria, CA: linkedin.com, 2022.
System Details:
Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
Summary:
Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.
Modern consumers navigate the world through search. From laptops, smartphones, tablets, and more, they search the wild and wondrous internet for the products and services they need. By mastering and leveraging the fundamentals of search engine optimization (SEO), you can ensure that your business pops up in these all-important search results. Join instructor David Booth as he covers how to make improvements that boost your website's visibility on search engines, attracting the right kind of traffic to the right pages on your site. Explore the basics of SEO, including how to read a results page and see how rankings affect businesses large and small. Discover how to implement foundational optimization strategies and techniques, including how to conduct keyword research, build internal and external links, optimize your pages and content, measure your successes and progress, and plan for a long-term SEO strategy. Additionally, learn specific SEO tips for ecommerce, local search, and mobile audiences to expand your reach.
Participant:
Presenter: David Booth
Notes:
5/05/2022
Access Restriction:
Restricted for use by site license.

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