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No b.s. guide to direct response social media marketing / Dan S Kennedy.
- Format:
- Sound recording
- Author/Creator:
- Kennedy, Dan S.
- Phillips, Kim Walsh, author.
- Series:
- No B.S..
- Language:
- English
- Physical Description:
- 1 online resource (7 audio files) : digital
- Edition:
- 2.
- Place of Publication:
- Rego Park : Ascent Audio, 2020.
- System Details:
- audio file
- Summary:
- Simply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time. You'll learn: six direct-response principles that must be applied to social media marketing; the most powerful marketing tactic (per Google); how to get riches with niches and become a magnet to your customers; the monetizing magic of crafting effective emails; the number-one way to prevent wasted marketing dollars; five ways to grow your list for free (before spending a dime on advertising); how to turn passive content into an active conversion tool; how to create raving fans who introduce you to their networks; how to turn niches into riches, laser in on your perfect prospects, and ignore the "tire kickers"; and how to harness the biggest secret in social media—offline. Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.
- Participant:
- Narrator: James Romick.
- Notes:
- 2.
- ISBN:
- 9781469081212
- 1469081210
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