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Brand now : How to stand out in a crowded, distracted world. / Nick Westergaard.
- Format:
- Sound recording
- Author/Creator:
- Westergaard, Nick.
- Language:
- English
- Physical Description:
- 1 online resource (5 audio files) : digital
- Edition:
- Unabridged.
- Other Title:
- Brand Now
- Place of Publication:
- Rego Park : Ascent Audio, 2018.
- System Details:
- audio file
- Summary:
- Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy , the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: ● Create a brand with meaning ● Reinforce it with the right touchpoints ● Hone your brand's unique story ● Share it through engaging content ● Cultivate a sense of community ● Craft a coherent experience ● Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise—and win a place in the hearts and minds of your customers.
- Participant:
- Narrator: Nick Westergaard.
- Notes:
- Unabridged.
- ISBN:
- 9781469097855
- 1469097850
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