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Lydia Pinkham : The Face That Launched a Thousand Ads
- Format:
- Book
- Author/Creator:
- Danna, Sammy R.,.
- Language:
- English
- Subjects (All):
- Advertising--Medicine.
- Patent medicines--United States--History--19th century.
- Pinkham, Lydia Estes, 1819-1883.
- Women in medicine--United States--Biography.
- Women in medicine--History--19th century--United States--Biography.
- Women in medicine.
- Patent medicines--Medicine--United States.
- Patent medicines.
- Medicine shows--History.
- Medicine shows.
- Advertising.
- Communication.
- History, Modern 1601-.
- Persons.
- Pharmaceutical Preparations.
- Marketing.
- Commerce.
- Information Science.
- History.
- Humanities.
- Technology, Industry, and Agriculture.
- Technology.
- History, 19th Century.
- Women.
- Nonprescription Drugs.
- Pinkham, Lydia Estes.
- Medical Subjects:
- Communication.
- History, Modern 1601-.
- Persons.
- Pharmaceutical Preparations.
- Marketing.
- Commerce.
- Information Science.
- History.
- Humanities.
- Technology, Industry, and Agriculture.
- Technology.
- Advertising.
- History, 19th Century.
- Women.
- Nonprescription Drugs.
- Local Subjects:
- Advertising--Medicine.
- Patent medicines--United States--History--19th century.
- Pinkham, Lydia Estes, 1819-1883.
- Women in medicine--United States--Biography.
- Physical Description:
- 1 online resource (147 p.)
- Place of Publication:
- Lanham : Rowman & Littlefield Publishers, 2015.
- Language Note:
- English
- Summary:
- In Lydia Pinkham: The Face That Launched a Thousand Ads, historian Sammy R. Danna offers the latest book-length biography that explores all sides of the Lydia Pinkham phenomena. Danna illustrates how remarkable an American historical figure she was, who with associates masterfully used and reinvented the marketing tools of her day, while battling the misogyny of the medical establishment. But Danna also asks whether she was just a grandmotherly version of the pitchmen who roamed from town to town with their snake oil elixirs. Students and scholars in the fields of women's studies, American cul
- Contents:
- Contents; Foreword; Acknowledgments; Introduction; Ch01. A Family's Rise in Times of Fortune and Despair; Ch02. Lydia Stands Up, Stands Out; Ch03. Of Bloodletting and Poisons; Ch04. Of Patent Medicines, Abuses and All; Ch05. The Vegetable Compound Takes Root; Ch06. Portrait of a Woman Who Led the Way; Photospread; Ch07. In Death, Lydia Still Lights the Way; Ch08. The 1890s; Ch09. The Gospel According to Lydia; Ch10. Attack of the Muckrakers; Ch11. Times Change, but theCompound Lives On; Ch12. Call Her Good, Call Her Bad, Call Her a Success; Bibliography; Index; About the Author
- Notes:
- Description based upon print version of record.
- Description based on print version record and CIP data provided by publisher; resource not viewed.
- ISBN:
- 0-8108-8909-9
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