Comprehensive fundraising campaigns : new directions for colleges and universities / Michael J. Worth.

Format:

Book

Author/Creator:

Worth, Michael J., author.

Language:

English

Subjects (All):

Education, Higher--Finance.

Education, Higher.

Education, Higher--United States--Finance.

Educational fund raising.

Physical Description:

1 online resource (163 pages) : illustrations

Place of Publication:

Lanham, Maryland : Rowman & Littlefield, [2022]

Summary:

This book includes case studies of comprehensive campaigns at eight varied institutions of higher education. In each case, a campaign was part of an institutional strategy for growth and change. Many of the campaigns marked a turning point in the institution's history. They are not just stories about campaigns, they are examples of institutional strategies for growth and change. The case studies include widely varied institutions: a relatively young private university campaigning to enhance its research standing; a distinguished private university moving beyond near-destruction to pursue bold goals; a prestigious public university aiming to sustain momentum in its third century; a public university raising funds to enhance its own programs and bring economic rejuvenation to its region; a public university focused on the economic mobility of its diverse students and undertaking its first campaign; a unique liberal arts college turning to philanthropy to implement an innovative new financial model; a distinguished historically Black college for women seeking resources to continue and increase its excellence; and a community college raising funds to help address urgent economic and social priorities of the city and county that it serves.

Notes:

Description based on print version record.

ISBN:

1-4758-6214-8