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The artist's guide to selling work / Annabelle Ruston.

LIBRA N8353 .R87 2013
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Format:
Book
Author/Creator:
Ruston, Annabelle, author.
Contributor:
Fine Art Trade Guild, publisher.
George R. Gund Memorial Fund.
Language:
English
Subjects (All):
Art--Marketing.
Art.
Art--Economic aspects.
Physical Description:
xiv, 162 pages : illustrations ; 22 cm
Edition:
Second edition.
Place of Publication:
London : Fine Art Trade Guild and Herbert Press, 2013.
Summary:
This best-selling guide provides all the advice artists and craftspeople need to sell their work in today's competitive market. This fantastic new edition has been updated with essential advice on how to make full use of digital opportunities for selling your work, such as social networking and e-marketing. It contains information and suggestions about: selecting and approaching galleries; pricing and payments; royalty rates and financial management; sample contracts and other legal considerations; creating a website and maximising hits; mastering social media to increase your visibility; managing sales via online stores such as Etsy, Folksy or ebay; and printing your own reproductions and marketing them.
Notes:
Includes index.
Local Notes:
Acquired for the Penn Libraries with assistance from the George R. Gund Memorial Fund.
ISBN:
9781912217472
1912217473
OCLC:
1041152691

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