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Measuring for success : what CEOs really think about learning investments / Jack J. Phillips and Patricia Pulliam Phillips.
- Format:
- Book
- Author/Creator:
- Phillips, Jack J., 1945- author.
- Phillips, Patricia Pulliam, author.
- Language:
- English
- Subjects (All):
- Career development.
- Physical Description:
- 1 online resource (1 v.) : ill.
- Edition:
- 1st edition
- Place of Publication:
- Alexandria, VA : American Society for Training & Development, [2010]
- Language Note:
- English
- System Details:
- text file
- Summary:
- Workplace learning professionals are often frustrated when senior executives and other top organizational leaders do not "get" the value of learning and training initiatives. Often these same professionals are left wondering what "measuring stick" is most meaningful to their company's purse strings holders. Based on interviews, surveys, research, and briefings with senior management and C-Level executives, this book reveals what specific learning measurements are and are not important to top level executives
- Contents:
- Intro
- Title
- Copyright
- Content
- Preface
- Acknowledgments
- 1 Why the Executive Viewpoint Matters
- 2 The Foundation for This Book
- 3 Learning Investments That Matter: Executive Concerns Highlighted by the Research
- 4 Investing in Learning and Development: The Survey Reveals Strategies That Resonate in the C Suite
- 5 Input Measurements: Time, Effort, Cost-Low Importance to Executives
- 6 Reaction Measurements: Executives Are Only Slightly Interested
- 7 Learning Measurements: Still Perceived by Executives as Low Value
- 8 Action, Behavior, and Application Measurements: An Executive "So What?"
- 9 Impact, Results, and ROI Measurements: Executives Want Them
- 10 The Learning Scorecard: Executives Will Pay Attention If It's Relevant and Insightful
- 11 Partnering with Business Executives: Connecting Lessons Learned to Successful Practices
- Epilogue
- References
- Index
- About the Author
- About the American Society for Training and Development (ASTD)
- About the ROI Institute.
- Notes:
- Bibliographic Level Mode of Issuance: Monograph
- Includes bibliographical references and index.
- Description based on print version record.
- ISBN:
- 9781607283560
- 1607283565
- OCLC:
- 1103590523
- Publisher Number:
- 9781562865887
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