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Big vision, small business : four keys to success without growing big / Jamie S. Walters.
- Format:
- Book
- Author/Creator:
- Walters, Jamie S., author.
- Language:
- English
- Subjects (All):
- Small business--United States.
- Small business.
- Small business--United States--Management.
- Success in business--United States.
- Success in business.
- Physical Description:
- 1 online resource (255 pages)
- Edition:
- First edition.
- Place of Publication:
- San Francisco, California : Berrett-Koehler Publishers, Inc., 2002.
- System Details:
- text file
- Summary:
- While most of the business world worships size and constant growth, Big Vision, Small Business celebrates the art—and power—of small. Based on interviews with more than seventy small-business owners and on her own experiences as a successful small-business entrepreneur, Jamie Walters shows how a business can stay small and remain vital, healthy, and rewarding. If you long to run a successful, socially conscious enterprise as one element of a fulfilling personal life, Big Vision, Small Business shows you how. Covering growth options and small-enterprise advantages, inspired visioning, communication, and right-relationship, mindset issues and expectation management, and wisdom and mastery practices, Big Vision, Small Business is a must-read for every entrepreneur and futurist. Walters defines for keys essential to creating a small business with a big vision: • Creating alternatives to the dominant definition of "growth • Learning the art of visioning big • Creating "right relationships" with employees, customers, and others • Overcoming the common stumbling blocks, such as money, risk, competition, and success.
- Contents:
- Preface: The Great Power of Small Enterprise xi
- Section 1 Key No. 1: There's More Than One Way to Define Growth 1
- Section 2 Key No. 2: To Live Large, You Have to Vision Big 49
- Section 3 Key No. 3: Right Relationship Is a Big-Vision Craft 105
- Section 4 Key No. 4: To Live from the Source, Replenish the Well 163.
- Notes:
- Includes bibliographical references and index.
- Description based on online resource; title from PDF title page (ebrary, viewed July 10, 2014).
- ISBN:
- 9781605094618
- 1605094617
- 9781609941895
- 1609941896
- OCLC:
- 881607705
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