Innovation beyond technology : perspectives on Ibero Latin-American Organizations, in Association with ALTEC 2015 / Jorge Tello Gamarra, editor.

Format:

Book

Contributor:

Gamarra, Jorge Tello, editor.

Language:

English

Subjects (All):

Technological innovations--Social aspects.

Technological innovations.

Physical Description:

1 online resource (149 pages)

Place of Publication:

[Place of publication not identified] : Emerald Publishing Limited, 2017.

Summary:

Much is being said about innovation. Today, its impacts seem to be everywhere, from the corner shop to the multinational company, from newspapers to publicity campaigns, at sports events, on the street, and in pub-talk, everything seems to revolve around innovation. It has become a buzzword. However, while innovation often appears to be all around us, many examples of what may be thought of as innovation are merely based on the widespread belief that if something is new, it is innovation.

Notes:

Description based on print version record.

ISBN:

1-78743-889-9