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Advertising and consumption : anthropological studies in Brazil / Everardo Rocha.
- Format:
- Book
- Author/Creator:
- Rocha, Everardo P. Guimarães, 1951- author.
- Series:
- Anthropology and business (Routledge (Firm))
- Anthropology and business
- Language:
- English
- Subjects (All):
- Advertising--Social aspects--Brazil.
- Advertising.
- Consumption (Economics)--Social aspects--Brazil.
- Consumption (Economics).
- Consumer behavior--Brazil.
- Consumer behavior.
- Consumption (Economics)--Social aspects.
- Advertising--Social aspects.
- Brazil--Social life and customs.
- Brazil.
- Manners and customs.
- Physical Description:
- 1 online resource.
- Place of Publication:
- Abingdon, Oxon ; New York, NY : Routledge, 2022.
- System Details:
- text file
- Biography/History:
- Everardo Rocha is a Full Professor in the Graduate Program in Communication of the Department of Social Communication at the Pontifical Catholic University of Rio de Janeiro (PUC-Rio), Brazil. He received his PhD in Social Anthropology from the National Museum, Federal University of Rio de Janeiro (UFRJ). His research has the support of the National Council for Scientific and Technological Development (CNPq) and the Carlos Chagas Filho Foundation for the Support of Research in the State of Rio de Janeiro (Faperj). Everardo Rocha is author of numerous books, edited volumes, and articles on the anthropology of consumption, advertising, and Brazilian culture.
- Notes:
- Includes bibliographical references and index.
- Electronic reproduction. London Available via World Wide Web.
- Description based on online resource; title from digital title page (viewed on November 29, 2021).
- Other Format:
- Print version: Rocha, Everardo P. Guimarães, 1951- Advertising and consumption
- ISBN:
- 9781003176794
- 1003176798
- 9781000467451
- 1000467457
- 9781000467482
- 1000467481
- Publisher Number:
- 40030873204
- Access Restriction:
- Restricted for use by site license.
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