Fumo : Italy's love affair with the cigarette / Carl Ipsen.

Format:

Book

Author/Creator:

Ipsen, Carl, author.

Language:

English

Subjects (All):

Smoking--Italy--History--20th century.

Smoking.

Cigarettes--Italy--History--20th century.

Cigarettes.

Italy--Social life and customs--20th century.

Italy.

Physical Description:

1 online resource (301 p.)

Place of Publication:

Stanford, California : Stanford University Press, [2016]

Language Note:

English

Summary:

For over a century, Italy has had a love affair with the cigarette. Perhaps no consumer item better symbolizes the economic, political, social, and cultural dimensions of contemporary Italian history. Starting around 1900, the new and popular cigarette spread down the social hierarchy and eventually, during the 1960s, across the gender divide. For much of the century, cigarette consumption was an index of economic well-being and of modernism. Only at the end of the century did its meaning change as Italy achieved economic parity with other Western powers and entered into the antismoking era. Drawing on film, literature, and the popular press, Carl Ipsen offers a view of the "cigarette century" in Italy, from the 1870s to the ban on public smoking in 2005. He traces important links between smoking and imperialism, world wars, Fascism, and the protest movements of the 1970s. In considering this grand survey of the cigarette, Fumo tells a much larger story about the socio-economic history of a society known for its casual attitude toward risk and a penchant for la dolce vita.

Contents:

Introduction : first puff

Toscano : smoking in Italy before World War I

Macedonia : smoking between the wars

Eva : women and smoking before World War II

Nazionali : smoking and poverty in post-war Italy

Camels : women, sex, and americane in the post-war decades

Me ne frego : smoking and risk

MS : men, women, and smoking in the era of collective action

MS mild : the anti-smoking era in Italy

Pall Mall : contraband and privatization

Epilogue : cicca.

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

Description based on print version record.

ISBN:

9780804799577

0804799571