Cultural tourism and heritage in Northern Portugal / edited by Clara Sarmento and Sara Cerqueira Pascoal.

Format:

Book

Contributor:

Sarmento, Clara, editor.

Pascoal, Sara Cerqueira, editor.

Language:

English

Subjects (All):

Heritage tourism--Portugal.

Heritage tourism.

Cultural property--Portugal.

Cultural property.

Portugal--Civilization.

Portugal.

Physical Description:

1 online resource (279 pages)

Edition:

1st ed.

Place of Publication:

Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2020.

Summary:

This book presents a narrative of both an opportunity and a challenge. The opportunity is to develop routes of cultural tourism in the North of Portugal, while empowering and engaging communities in the protection of their cultural heritage. The challenge is promoting sustainable tourism, with an impact on economic growth, poverty reduction, environmental protection and the preservation of authenticity in culture and heritage. This book appears at a pivotal moment, given the increased interest for the use of literature, arts, crafts, heritage, and traditions, as well as tangible and intangible cultural products, to promote places and destinations, while safeguarding the identity of social-cultural territories. The current cultural turn in tourism and related research methodologies has led to the development of business strategies where culture and creativity play a relevant role in the branding of competitive cities, regions and countries, using innovation and technology to promote their international image.

Contents:

Intro

Table of Contents

List of Illustrations

Introduction

Part I

Chapter One

Chapter Two

Chapter Three

Chapter Four

Part II

Chapter Five

Chapter Six

Chapter Seven

Part III

Chapter Eight

Chapter Nine

Chapter Ten

Chapter Eleven

Bibliography

Contributors

Index.

Notes:

Description based on print version record.

Description based on publisher supplied metadata and other sources.

ISBN:

1-5275-5683-2

OCLC:

1181845106