The all-consuming nation : chasing the American dream since World War II / Mark H. Lytle.

Format:

Book

Author/Creator:

Lytle, Mark H., author.

Series:

Oxford scholarship online.

Oxford scholarship online

Language:

English

Subjects (All):

Consumption (Economics)--United States--History.

Consumption (Economics).

Physical Description:

1 online resource (536 pages) : illustrations (black and white).

Place of Publication:

New York, New York : Oxford University Press, [2021]

Summary:

'The All-Consuming Nation' examines how planners during World War II laid the foundation for a massconsumption economy. High wages, full employment, new technologies, and a rapid growth in population known as the 'Baby Boom' ushered in a golden age of economic growth. By the end of the twentieth century, consumerism triumphed over communism, socialism, and all other isms seeking to win hearts and minds around the world. Mark Lytle investigates the environmental and sociocultural costs of the consumer capitalism framework set in place in the twentieth century, shedding light on both the catalysts and consequences of a national identity forged through mass consumption.

Contents:

Cover

Half-Title

Title

Copyright

Dedication

Epigraph

Contents

Acknowledgments

PART I: THE CREATION OF A CONSUMER DEMOCRACY

Introduction: Cold War, Warm Kitchen, and the Trump Dilemma

1. Postwar Choices

2. The Birth of a Consumer Democracy

3. The Dark Side of Consumption

4. The Era of Populuxe

PART II: THE ERA OF IDENTITY CONSUMERISM

5. Segmented America and the New Identity Politics

6. The American Way of Life Polluted

7. The Golden Age of Consumption

8. Consumers Go to War

9. The Consumer Movement

10. Identity Consumerism

11. America Goes Green

PART III: THE AGE OF LIMITS

12. Blue-Collar Blues

13. Environmental Battlegrounds

14. In Debt We Trust

15. The Battles over Sustainability and Climate Change

PART IV: E- COMMERCE IN THE AGE OF GLOBAL WARMING

16. Hi-Tech Consumers

17. The All-.Consuming Nation Imperiled

18. Epilogue: Omens

Notes

Selected Bibliography

Index.

Notes:

Also issued in print: 2021.

Includes bibliographical references and index.

Description based on print version record.

ISBN:

0-19-756828-9

0-19-756827-0

OCLC:

1257403535