How to outthink, outmaneuver, and outperform your competitors : lessons from the masters of strategy / Norton Paley.

Format:

Book

Author/Creator:

Paley, Norton, author.

Language:

English

Subjects (All):

Strategic planning.

Competition.

Physical Description:

1 online resource (299 pages)

Edition:

First edition.

Place of Publication:

Boca Raton, Florida : CRC Press, 2013.

Summary:

Supplying you with a firm grasp of the roots of strategy, How to Outthink, Outmaneuver, and Outperform Your Competitors: Lessons from the Masters of Strategy explains how to develop the skills and strategies needed to compete in today’s volatile marketplace. It interweaves the classic works of the masters of strategy, such as Sun Tzu, Carl von Clausewitz, Mao Tse-tung, Niccolo Machiavelli, Frederick the Great, Napoleon, and other renowned strategists.The collective insights of these legendary strategists span 2,500 of combative history and have survived meticulous analysis by scholars. Applied to current competitive business conditions, their time-tested rules and guidelines will prepare you to deal with such issues as: preventing competitors from disrupting your overall growth plans, protecting yourself from a rival’s take-over strategies, and strengthening long-term customer relationships.Whether you operate as a multinational firm maneuvering for position in a global arena, or a regional business fighting an everyday battle for survival, the foundational principles provided can reinforce your understanding and practice of strategy. The book defines the historical origins of strategy and supplies timeless insight into how successful leaders have implemented comprehensive strategy plans. It also explains how to:

Contents:

chapter 1 - Apply Strength against Weakness: Maneuver by Indirect Strategy

chapter 2 - Improve Chances for Securing a Competitive Lead: Act with Speed

chapter 3 - Secure a Competitive Advantage: Concentrate at a Decisive Point

chapter 4 - Create a Lifeline to Business Strategy: Employ Competitor Intelligence

chapter 5 - Maintain High Performance: Align Competitive Strategy with Your Company’s Culture

chapter 6 - The Force Multiplier behind Your Business Strategy: Leadership

chapter 7 - Engage Heart, Mind, and Spirit: Create a Morale Advantage

chapter 8 - Turn Uncertain Market Situations into Fresh Opportunities: Move to the Offensive

chapter 9 Think like Strategists: Lessons from the Masters of Strategy.

Notes:

Description based on print version record.

ISBN:

9781482218497

1482218496

9781315300313

1315300311

9781466565401

1466565403

9781466565418

1466565411

OCLC:

870305464