Art & graphic design : George Maciunas, Ed Ruscha, Sheila Levrant De Bretteville / Benoît Buquet ; translated by Jane Marie Todd.

Format:

Book

Author/Creator:

Buquet, Benoît, author.

Contributor:

Maciunas, George, 1931-1978.

Ruscha, Edward

De Bretteville, Sheila Levrant

Todd, Jane Marie, 1957- translator.

Kowell Family Art History Fund.

Standardized Title:

Graphics. English

Language:

English

French

Subjects (All):

Ruscha, Edward.

Maciunas, George, 1931-1978.

Criticism and interpretation.

Maciunas, George, 1931-1978--Criticism and interpretation.

Maciunas, George.

Ruscha, Edward--Criticism and interpretation.

De Bretteville, Sheila Levrant--Criticism and interpretation.

De Bretteville, Sheila Levrant.

Art and design.

Fluxus (Group of artists).

Pop art.

Graphic design (Typography).

Genre:

Criticism, interpretation, etc.

Physical Description:

ix, 220 pages : illustrations (some color) ; 26 cm

Place of Publication:

New Haven : Yale University Press, 2021.

Summary:

This fascinating study of the role that graphic design played in American art of the 1960s and 1970s focuses on the work of George Maciunas, Ed Ruscha, and Sheila Levrant de Bretteville. Examining how each of these artists utilized typography, materiality, and other graphic design aesthetics, Benoit Buquet reveals the importance of graphic design in creating a sense of coherence within the disparate international group of Fluxus artists, an elusiveness and resistance to categorization that defined much of Ruscha's brand of Pop Art, and an open and participatory visual identity for a range of feminist art practices. Rigorous and compelling scholarship and a copious illustration program that presents insightful juxtapositions of objects-some of which have never been discussed before-combine to shed new light on a period of abundant creativity and cultural transition in American art and the intimate, though often overlooked, entwinement between art and graphic design.00Translated from French. Original edition: 'Graphics. Art & design graphique aux États-Unis George Maciunas, Ed Ruscha, Sheila Levrant de Bretteville', ISBN 9782869067028 (Tours: PUFR, 2019).

This fascinating study of the role that graphic design played in American art of the 1960s and 1970s focuses on the work of George Maciunas, Ed Ruscha, and Sheila Levrant de Bretteville. Examining how each of these artists utilized typography, materiality, and other graphic design aesthetics, Benoit Buquet reveals the importance of graphic design in creating a sense of coherence within the disparate international group of Fluxus artists, an elusiveness and resistance to categorization that defined much of Ruscha's brand of Pop Art, and an open and participatory visual identity for a range of feminist art practices. Rigorous and compelling scholarship and a copious illustration program that presents insightful juxtapositions of objects-some of which have never been discussed before-combine to shed new light on a period of abundant creativity and cultural transition in American art and the intimate, though often overlooked, entwinement between art and graphic design.

Contents:

Part I. Fluxus and the graphic design of George Maciunas. Constructing a visual identity

Ideological, technological, and (ty)poetic context

Maciunas's pharmacy

Part II. Ed Ruscha, figure of avoidance. Young graphic designer versus young artist

Ruscha's books: Fragile Semiophors

Liquid words, snatched figures, stained supports

Part III. Art, graphic design, and feminism in the orbit of Sheila Levrant de Brettsville. A zone of contestation and experimentation

The woman's building

Editing, typesetting, printing, distributing.

Notes:

Includes bibliographical references and index.

Originally published as Graphics, art & design graphique aux États-Unis (1960-1980). George Maciunas, Ed Ruscha, Sheila Levrant de Bretteville ©2019 Presses Universitaires François-Rabelais, Iconotexts, Tours.

Local Notes:

Acquired for the Penn Libraries with assistance from the Kowell Family Art History Fund.

ISBN:

9780300249859

0300249853

OCLC:

1245472946

Publisher Number:

99988794778