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Beyond multi-channel marketing : critical issues in dual marketing / edited by Maria Palazzo, Pantea Foroudi, Alfonso Siano.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Multilevel marketing.
- Physical Description:
- 1 online resource (xvii, 245 pages)
- Place of Publication:
- Bingley, England : Emerald Publishing, [2020]
- Notes:
- Description based on print version record.
- ISBN:
- 1-83867-685-6
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