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Ethnography and the corporate encounter : reflections on research in and of corporations / edited by Melissa Cefkin.
- Format:
- Book
- Author/Creator:
- Cefkin, Melissa
- Series:
- Studies in public and applied anthropology ; v. 5.
- Studies in public and applied anthropology ; vol. 5
- Language:
- English
- Subjects (All):
- Business anthropology.
- Corporate culture.
- Physical Description:
- 1 online resource (261 p.)
- Edition:
- 1st ed.
- Place of Publication:
- New York ; Oxford : Berghahn Books, c2009.
- Language Note:
- English
- Summary:
- Businesses and other organizations are increasingly hiring anthropologists and other ethnographically-oriented social scientists as employees, consultants, and advisors. The nature of such work, as described in this volume, raises crucial questions about potential implications to disciplines of critical inquiry such as anthropology. In addressing these issues, the contributors explore how researchers encounter and engage sites of organizational practice in such roles as suppliers of consumer-insight for product design or marketing, or as advisors on work design or business and organizationa
- Contents:
- ETHNOGRAPHY AND THE CORPORATE ENCOUNTER; CONTENTS; FIGURES AND TABLES; CHAPTER 1: INTRODUCTION; ENCOUNTERS WITH CORPORATE EPISTEMOLOGIES; CHAPTER 2: "MY CUSTOMERS ARE DIFFERENT!"; DOING ANTHROPOLOGY IN ORGANIZATIONAL CONTEXTS; CHAPTER 3: PARTICIPATORY ETHNOGRAPHY AT WORK; CHAPTER 4: WORKING IN CORPORATE JUNGLES; REFRACTIONS OF ANTHROPOLOGICAL WAYS OF BEING AND KNOWING; CHAPTER 5: WRITING ON WALLS; CHAPTER 6: THE ANTHROPOLOGIST AS ONTOLOGICAL CHOREOGRAPHER; CULTURE AND CORPORATE EPISTEMOLOGIES; CHAPTER 7: EMERGENT CULTURE, SLIPPERY CULTURE
- ANOTHER LOOK: COMMENTARIES FROM CORPORATE RESEARCH AND THE ACADEMYCHAPTER 8: INSIDER TRADING; CHAPTER 9: EMERGENT FORMS OF LIFE IN CORPORATE ARENAS; CONTRIBUTORS; INDEX
- Notes:
- Description based upon print version of record.
- Includes bibliographical references and index.
- ISBN:
- 1-80758-994-3
- 1-84545-598-3
- 0-85745-535-4
- OCLC:
- 855503949
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