The power of preeminence : high performance principles to accelerate your business and career / Paul Rulkens.

Format:

Book

Author/Creator:

Rulkens, Paul, author.

Language:

English

Subjects (All):

Success in business.

Physical Description:

1 online resource (108 pages)

Edition:

1st ed.

Place of Publication:

Deventer : Management Impact, [2019]

Summary:

If you want to accelerate your business and career and stand out like a tall giraffe surrounded by tiny field mice, now is the time to get serious and get going. In this book, high performance expert Paul Rulkens offers the best ideas, insights and techniques to get everything you can out of everything you have -- from business growth to maximizing your own performance. Whether you are a business leader, company owner, or ambitious professional, The Power of Preeminence has the necessary tools to significantly raise the bar and quickly take you and your organization to the next level of business improvement and career success.

Contents:

Cover Page

Title Page

Copyright

Dedication

Table of contents

Introduction

Who should read this book?

About this book

1 - The razor's edge

Achieving Preeminence

The secret of the razor's edge

Why are some people or businesses wildly successful?

Future pacing

Conscious versus subconscious brain

Accessing the subconscious brain

Imagine wild success

The Columbus principle

The 10-goal exercise

2 - Stepping out of the hamster wheel

Me, Inc.

In versus on

Marketing, innovation and strategy

In versus on: accelerate your business

In versus on: accelerate your career

In versus on: the final secret

3 - Preeminent strategy principles

Mindsets

Needs versus wants

Strategic focus areas for Preeminence

Preeminent strategies for business growth

Risk reversal

Opportunity costs

The danger of one

The positive power of negative preparation

Fungus, giraffe or sidekick

4 - Preeminent marketing principles

Referrals

The velvet rope policy

Raise your fees

Educate your marketplace

Buy your customer

Fall in love with your clients

Move to a sweet spot

The magic of a customer list

5 - Preeminent innovation principles

Why the majority is always wrong

Breaking industry standards

Portable memory bank

Freenoting

The 20 ways thinking technique

Mindmapping

Cornell note taking

The mastermind group

6 - The power of strategic quitting

The mindset of strategic quitting

Delegation

Elimination

The problem with classic priority setting

Outsourcing

Systemization

7 - Increase performance, not potential

Theory of constraints

Decision making

Project management: good, cheap, fast

Overcoming procrastination

Serendipity

21-day habit

8 - Communicate anything to anyone

CLEAR communication.

Learning styles

The power of know-feel-do

Communication styles

Open with impact

Executive communication

The perfect pitch

Feed forward

9 - The incredible time machine

The mindset

The 13 building blocks

10 - Why smart people do stupid things

The Dunning-Kruger effect

The God complex

The endowment effect

The Gell-Mann amnesia effect

Thinking in reverse

The dead horse fallacy

The SETI fallacy

The pre-mortem

Sustainable high performance

11 - Final thoughts

12 - Getting started

50 books to achieve Preeminence

Acknowledgments

About the author

Index

Back Cover.

Notes:

Description based on print version record.

ISBN:

9789462761872

9462761876