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Volkswagen : steering a crisis / Lauren Comiteau.

SAGE Business Cases 2021 Annual Collection Available online

SAGE Business Cases 2021 Annual Collection
Format:
Book
Author/Creator:
Comiteau, Lauren, author.
Series:
SAGE business cases.
SAGE business cases
Language:
English
Subjects (All):
Volkswagenwerk--Case studies.
Volkswagenwerk.
Crisis management--Case studies.
Business ethics--Case studies.
Business ethics.
Crisis management.
Genre:
Case studies.
Physical Description:
1 online resource : illustrations.
Place of Publication:
London : Rotterdam School of Management, Erasmus University, 2017.
System Details:
text file
Summary:
In September 2015, what has become the world's largest automotive scandal began to unfold as US regulators charged Volkswagen (VW) with using software in some of its diesel engines that could fool emissions tests into thinking the affected vehicles were within permissible US pollution limits. What followed has been two years of investigations, admissions, lawsuits, penalties and disclosures that have affected not only VW but the entire automotive industry. VW has been in crisis management mode ever since, seeing a scandal that it initially blamed on a few rogue engineers reach into the top echelons of its corporate structure and resulting in billions of dollars of fines. How one of the world's most respected and largest automakers handled the events that even a top executive called an "existence-threatening crisis" is the topic of this case study in crisis management, written to include events up until March 2017.
Notes:
Originally Published InComiteau, L. (2017). Volkswagen: Steering a Crisis. Rotterdam, Netherlands: Rotterdam School of Management, Erasmus University.
Description based on XML content.
ISBN:
9781529755404
1529755409
OCLC:
1228916833
Access Restriction:
Restricted for use by site license.

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