1 option
Canada Goose Holdings, Inc. : ethical sourcing of down and fur / Zachary Aldridge, Alexandra Ursino, James S. O'Rourke.
- Format:
- Book
- Author/Creator:
- Aldridge, Zachary, author.
- Ursino, Alexandra, author.
- O'Rourke, James S., IV, 1946- author.
- Series:
- SAGE Business Cases.
- SAGE Business Cases
- Language:
- English
- Subjects (All):
- Business ethics--Case studies.
- Business ethics.
- Branding (Marketing).
- Animal rights.
- Social responsibility of business--Case studies.
- Social responsibility of business.
- Animal rights--Case studies.
- Branding (Marketing)--Case studies.
- Genre:
- Case studies.
- Physical Description:
- 1 online resource.
- Place of Publication:
- London : The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame, 2014.
- System Details:
- text file
- Summary:
- Luxury retail brand, Canada Goose, faces opposition from a prominent animal rights group surrounding the sourcing of materials used for its jackets. Several regulatory agencies have questioned the advertising practices of Canada Goose. Canada Goose now faces a decision regarding its brand and the ethical sourcing of fur and down.
- Notes:
- Originally Published In Aldridge, Z., Ursino, A., O#x2019;Rourke, J. S. (2014). Canada Goose Holdings, Inc.: Ethical Sourcing of Down and Fur. 19-12. Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame.
- Description based on XML content.
- ISBN:
- 9781529735710
- 1529735718
- OCLC:
- 1199996643
- Access Restriction:
- Restricted for use by site license.
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.