Negative racialization in the business market : the case of African entrepreneurs in Finland / Ekaterina Vorobeva, Léo-Paul Dana.

Format:

Book

Author/Creator:

Vorobeva, Ekaterina, active 2021, author.

Dana, Leo Paul, author.

Series:

SAGE business cases.

SAGE business cases

Language:

English

Subjects (All):

Racism.

Business enterprises, Foreign.

International economic relations.

Africa--Foreign economic relations--Europe.

Africa.

Europe--Foreign economic relations--Africa.

Europe.

Business enterprises, Foreign--Finland--Case studies.

Racism--Finland--Case studies.

Finland.

Genre:

Case studies.

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2021.

System Details:

text file

Summary:

Although a lucrative market for investments, Africa entered the global business arena only relatively recently. Prevalent regional and racial stereotypes still present crucial barriers to business cooperation between the European Union and African nations, as well as to the development of African enterprises in Europe. Thus, due to negative racialization, African companies and entrepreneurs are not being accepted as equal economic actors. Using the example of African entrepreneurs in Finland, this case study offers insight into the role of race in the business market. It invites students to investigate the root of negative racialization, reflect on its consequences for business cooperation, and develop possible solutions to address racial bias.

Notes:

Includes bibliographical references and index.

Description based on XML content.

ISBN:

9781529764079

1529764076

OCLC:

1228916561

Access Restriction:

Restricted for use by site license.