Managing networks in international business / edited by Mats Forsgren and Jan Johanson.

Format:

Book

Contributor:

Forsgren, Mats.

Johanson, Jan, 1934-

Series:

International studies in global change ; v. 2.

International Studies in Global Change ; Volume 2

Language:

English

Subjects (All):

International business enterprises--Communication systems--Management.

International business enterprises.

Communication--Network analysis.

Communication.

Middle managers.

Intercultural communication.

Physical Description:

1 online resource (274 p.)

Edition:

1st ed.

Place of Publication:

Philadelphia : Gordon and Breach : Routledge, 1992.

Language Note:

English

Summary:

The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.

Contents:

Cover; Half Title; Title Page; Copyright Page; Dedication; Table of Contents; List of Illustrations; Introduction to the Series; Preface; Chapter One: Managing Internationalization in Business Networks; 1.1. A New Approach to International Business Analysis; 1.2. Firms in Business Networks; 1.3. The Internationalization Process of the Firm; 1.4. International Business in a Network Context; 1.5. The Structure of the Book; PART I: UNDERSTANDING THE NATURE OF INTERNATIONAL BUSINESS RELATIONSHIPS; Chapter Two: Managing in International Multi-Centre Firms

2.1. Towards New Structures in International Firms2.2. Overseas Centres in Swedish International Companies; 2.3. A Political View of the Firm in a Network Setting; 2.4. Tensions between the Corporate Group Role and the Network Role; 2.5. Managing in Multi-Centre Firms; Chapter Three: International Co-operative Relationships in Technological Development; 3.1. Technological Development in Industrial Companies; 3.2. Co-operative Relationships; 3.3. International Technological Development Relationships; 3.4. Implications of International Co-operation in Technological Development

Chapter Four: The Cultural Influence on International Business Relationships4.1. Culture in International Business; 4.2. What Are Cultural Differences?; 4.3. The Function of Atmosphere in Business Relationships; 4.4. The Cultural Influence on Business; 4.5. Cultural Influence on Types and Complexity of Relationship; 4.6. Conclusion; Chapter Five: Managing International Licensing Relationships; 5.1. Lasting Relationships in International Licensing; 5.2. Licensing in Business Networks; 5.3. Two Cases of International Licensing; 5.4. Bonds in Licensing Relationships

PART II: UNDERSTANDING THE NATURE OF NETWORKS IN INTERNATIONAL BUSINESSChapter Six: Infrastructural Networks in International Business; 6.1. Infrastructural Networks; 6.2. Organization-Centred and Person-Centred Networks; 6.3. Network Examples; 6.4. Planned or Spontaneous Growth of Infrastructural Networks; 6.5. Concluding Remarks; Chapter Seven: Managing by International Travelling; 7.1. Why Travel in the Telecommunication Age?; 7.2. Portraits of Four Business Travellers; 7.3. Who Travel to Meet Whom?; 7.4. What Kinds of Relationship Do They Have?

7.5. Action, Information or Network Cultivation Abroad?7.6. Summary; Chapter Eight: Developing Countertrade Networks; 8.1. What Is Countertrade?; 8.2. Countertrade Networks in Indonesia; 8.3. The Countertrade Network of an Indonesian Focal Company; 8.4. Development of Countertrade-Based Exchange Relationships; 8.5. Bonds, Power and Change in the Countertrade Network; Chapter Nine: Experiential Network Knowledge in International Consultancy; 9.1. Objectivity in International Technical Consultancy; 9.2. Technical Consultancy Firms-Services and Relationships

9.3. Experiential Knowledge in Technical Consultancy Networks

Notes:

Description based upon print version of record.

Includes bibliographical references and indexes.

Description based on print version record.

ISBN:

1-317-76246-0

1-315-80041-1

1-317-76247-9

9781315800417

OCLC:

874172794