Doing business in Germany : a concise guide to understanding Germans and their business practices / Andra Riemhofer.

Format:

Book

Author/Creator:

Riemhofer, Andra, author.

Series:

International business collection.

International Business Collection

Language:

English

Subjects (All):

Business etiquette--Germany.

Business etiquette.

Corporate culture--Germany.

Corporate culture.

Negotiation in business--Germany.

Negotiation in business.

Physical Description:

1 online resource (143 pages).

Edition:

1st ed.

Place of Publication:

New York : Business Expert Press, 2019.

Summary:

The focus of the book is to help readers understand how certain concepts and values influence the way Germans like to do business. Germany is the strongest economy in Europe, and one of the largest worldwide. The business climate is good, people are highly skilled, and consumers have plenty of spending money in their pockets; for companies that are doing business internationally, Germany is a market that simply cannot be overlooked. However, many business relationships with Germans come to an end even before they begin; intercultural differences very often result in misunderstandings, frustration, and an unnecessary loss of time and money. Especially with Germans, even small things can be crucial when you are speaking to a (potential) business contact. This book aims at helping students and professionals avoid the common pitfalls that international business people typically step into when dealing with Germans for the very first time. Unlike with the other business- or text-books focusing on culture, this book will do more than just arm you with some simple "Dos and Don'ts;" it will provide interesting and easy-to- understand descriptions and anecdotes that highlight the cultural standards and dimensions that are (typically) theoretically discussed in in scientific texts. Essentially, while talking about what makes "the average" German tick, readers will be equipped with the relevant background knowledge. It will guide them on how to successfully interact with Germans, whether at trade shows, during virtual and face-to-face meetings, or when they are negotiating their first contract.

Contents:

Cover

Contents

List of Figure and Tables

Preface

Acknowledgments

Chapter 1: Where to Locate Germany on the (Economic) World Map

Chapter 2: What You Should Know About (Our) History

Chapter 3: What You Should Know About Our Economy

Chapter 4: What (Else) Makes People in Germany Tick?

Chapter 5: How to Talk to Germans

Chapter 6: What to Expect in Typical Business Encounters

Chapter 7: How to Maintain (Cordial) Business Relationships

References

Index

About the Author

Adpage

Backcover.

Notes:

Description based on print version record.

ISBN:

9781948198851

1948198851