Writing Emails People Want to Read/ with Madecraft and Samantha Bennett.

Format:

Video

Author/Creator:

, Madecraft, speaker.

Contributor:

Bennett, Samantha, speaker.

linkedin.com (Firm)

Language:

English

Genre:

Instructional films.

Educational films.

Video recordings.

Physical Description:

1 online resource

polychrome

Place of Publication:

Carpenteria, CA: linkedinchescom, 2021.

System Details:

Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Pluginches JavaScript and cookies must be enabled. A broadband Internet connection.

Summary:

This course shows you how to use emails to communicate your needs in all types of situations. Analyze the three types of emails, master transactional and inquiry emails, and more.

In this course, instructor Sam Bennett shows you how to write great emails that'll leave a positive impression. First, Sam explains that being both personal and direct contributes to a high ROI, no matter who your recipient is. She goes over how to utilize the basic types of emails: inquiry, transactional or informational, and marketing or sales. She steps you through how to write engaging yet clear emails that grab your customer's attention and keep it. Sam teaches you what makes a good story work and what will convert prospects to customers. She walks you through best practices to make sure your emails get read at the right time by the right people and how to craft a relevant call to action. She shows you how you can reuse emails as blog posts, social media posts, and even compiled as ebooks. Sam concludes by discussing how to leverage email content to improve your FAQ and About US pages. This course was created by Madecraft. We are pleased to host this training in our library.

Participant:

Presenter: Madecraft

Notes:

1/22/2021

Access Restriction:

Restricted for use by site license.