Woo, wow, and win : how five principles of service design will shape the future of marketing.

MLA

Avdic, Selma, Thomas Stewart and Patricia O'Connell. Woo, wow, and win : how five principles of service design will shape the future of marketing. Chicago : American Marketing Association, 2019.

APA

Avdic, S., Stewart, T. & O'Connell, P. (2019). Woo, wow, and win : how five principles of service design will shape the future of marketing. Chicago : American Marketing Association.

Chicago

Avdic, Selma, Thomas Stewart and Patricia O'Connell. Woo, wow, and win : how five principles of service design will shape the future of marketing. Chicago : American Marketing Association, 2019.