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Made to stick why some ideas survive and others die / Chip Heath & Dan Heath.

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Format:
Book
Author/Creator:
Heath, Chip.
Contributor:
Heath, Dan, 1973-
EBSCOhost.
Language:
English
Subjects (All):
Social psychology.
Contagion (Social psychology).
Context effects (Psychology).
Physical Description:
1 online resource (291 pages)
polychrome
Place of Publication:
New York : Random House, [2007]
System Details:
text file
Notes:
Includes bibliographical references (pages [259]-276) and index.
Electronic reproduction. Ipswich, MA Available via World Wide Web.
Description based on online resource; title from digital title page (viewed on June 16, 2014).
Other Format:
Print version:
ISBN:
9781588365965
1588365964
Publisher Number:
99984899303
Access Restriction:
Restricted for use by site license.

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