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Prescriptive analytics : introduction.
- Format:
- Video
- Series:
- Customer Analytics ; 19.
- Customer Analytics ; 19
- Language:
- English
- Subjects (All):
- Data mining.
- Big data.
- Consumer behavior.
- Genre:
- Video recordings.
- Physical Description:
- 1 online resource (1 video file (00:00:37)) : sound, colour.
- Place of Publication:
- [Place of publication not identified] : Wharton, 2016.
- Language Note:
- Closed-captions in English.
- System Details:
- digital
- video file
- Summary:
- Ron Berman, Assistant Professor of Marketing at Wharton, introduces the prescriptive analytics module of the customer analytics course.
- Participant:
- Academic, Ron Berman PhD.
- Notes:
- Description based on XML content.
- ISBN:
- 9781529729207
- OCLC:
- 1149511714
- Access Restriction:
- Restricted for use by site license.
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