The entrepreneurial adventure : embracing risk, change, and uncertainty / Oliver James and David James.

Format:

Book

Author/Creator:

James, Oliver, author.

James, David, author.

Series:

Entrepreneurship and small business management collection.

Entrepreneurship and small business management collection

Language:

English

Subjects (All):

Entrepreneurship.

Physical Description:

1 online resource (159 pages).

Edition:

1st ed.

Place of Publication:

New York, New York : Business Expert Press, [2020]

Summary:

The Entrepreneurial Adventure is perfect for anyone with an interest in business or with aspirations to start their own business. The author outlines key principles of the entrepreneurial adventure and the business world, bringing it to life using case studies. This book contains useful and practical information about business and entrepreneurship gives a robust understanding of the theory and real-world implications of running a successful business. It describes and explains the whole process from understanding the implications and risks, the start-up stage through to future expansion. The authors clearly demonstrate that if the good business habits and practices described in this book are followed consistently, you really will achieve entrepreneurial success and the opportunities that come with it.

Contents:

Cover

Contents

Preface

Chapter 1: Introduction

Chapter 2: Is This Option Right for You?

Chapter 3: Understanding the Norms of Uncertainty, Risk, and Relentless Change

Chapter 4: Key Entrepreneurial Skills and Competencies

Chapter 5: Stakeholder Management: Exceeding Expectations

Chapter 6: Understanding Key Financial Statements

Chapter 7: Your Strategy and Mission Statement

Chapter 8: Objective Setting

Chapter 9: Short- and Longer-Term Planning

Chapter 10: Marketing: Letting People Know You Are There

Chapter 11: The Importance of Social Media and Networking

Chapter 12: Decision Making

Chapter 13: Understanding Resources

Chapter 14: Process Management

Chapter 15: Opportunities for Growth

Chapter 16: Conclusions

Bibliography

About the Authors

Index

Adpage

Backcover.

Notes:

Description based on print version record.

ISBN:

9781951527112

1951527119

OCLC:

1134855391