25 need-to-know strategy tools / Vaughan Evans.

Format:

Book

Author/Creator:

Evans, Vaughan, 1951- author.

Language:

English

Subjects (All):

Strategic planning.

Organizational effectiveness.

Management.

Physical Description:

1 online resource (xxviii, 193 pages) : illustrations

Edition:

1st edition

Other Title:

Twenty-five need-to-know strategy tools

Place of Publication:

Harlow, England : Pearson, 2014.

Language Note:

English

System Details:

text file

Summary:

Includes 10 handy do’s and don’ts of strategy development · Need powerful decision-making tools at your fingertips? · Want to get the most out of strategic thinking models like Porter’s Five Forces? · Only want what you need to know, rather than reams of theory? With the critical strategy tools required to drive your business forward, this book tells you what you need to know, fast.

Contents:

Cover

Contents

About the author

Publisher's acknowledgements

Introduction

Top 10 do's and don'ts of strategy development

Chapter 1: Identifying key segments

Using it: IBM

Chapter 2: Setting long-term goals

Using it: Virgin Galactic

Chapter 3: Setting SMART objective

Using it: the BBC

Chapter 4: Core ideology (Collins and Porras)

Using it: Sony

Chapter 5: The HOOF approach to demand forecasting (Evans)

Using it: Apps

Chapter 6: The five forces (Porter)

Using it: Blockbuster

Chapter 7: Rating competitive position

Using it: Samuel Adams

Chapter 8: The resource and capability strengths/ importance matrix (Grant)

Using it: Virgin Group

Chapter 9: The value chain (Porter)

Using it: Zara

Chapter 10: The product/market matrix (Ansoff)

Using it: Virgin Cola

Chapter 11: The attractiveness/advantage matrix (GE/McKinsey)

Using it: Extramural Ltd

Chapter 12: The growth/share matrix (BCG)

Chapter 13: Three generic strategies (Porter)

Using it: Southwest Airlines

Chapter 14: The experience curve (BCG)

Using it: New energy technologies

Chapter 15: Blue ocean strategy (Kim and Mauborgne)

Using it: Cirque du Soleil

Chapter 16: Optimising the corporate portfolio

Chapter 17: Creating value through mergers, acquisitions and alliances

Using it: Lloyds Banking Group

Chapter 18: Creating parenting value (Goold, Campbell and Alexander)

Using it: Energy companies and their mineral subsidiaries

Chapter 19: Core competences (Hamel and Prahalad)

Using it: Red Bull

Chapter 20: Deliberate and emergent strategy (Mintzberg)

Using it: Facebook

Chapter 21: Profit from the core (Zook)

Using it: Marvel Entertainment

Chapter 22: Disruptive technologies (Christensen).

Using it: Toyota Motor Corporation

Chapter 23: Good strategy, bad strategy (Rumelt)

Using it: Wal-Mart

Chapter 24: Innovation hot spots (Gratton)

Using it: Linux

Chapter 25: The Suns & Clouds Chart (Evans)

Using it: Madonna

Conclusion

Ten useful strategy books to read next

Glossary of terms

References and further reading

Index.

Notes:

Bibliographic Level Mode of Issuance: Monograph

Includes bibliographical references and index.

Description based on print version record.

ISBN:

9781292016450

1292016450

OCLC:

896729173