Chasing digital : a playbook for the new economy / Anthony Stevens and Louis Strauss.
Chasing Digital

Format:

Book

Author/Creator:

Strauss, Louis, 1844- author.

Language:

English

Subjects (All):

Information technology.

Technological innovations--Economic aspects.

Technological innovations.

Physical Description:

1 online resource (227 pages)

Edition:

1st edition

Place of Publication:

ワイリーパブリッシングジャパン, 2018.10.

Milton, Qld : Wiley, 2018.

System Details:

text file

Summary:

Learn how to succeed in the digital economy The paradigms of big business have changed. Business models that were once lucrative now seem to barely move the needle. Incumbents of the old guard find themselves superseded by new, digitally-charged, data-fuelled organisations that leverage platform-based business models. How can pre-digital businesses survive? They’re loaded with resources, brand power and deeply embedded networks, they just need a new playbook. Chasing Digital is that playbook. Outlining a clear and detailed framework, this book is designed to help leaders re-design their organisation from the bottom up by leveraging their strengths to create a new competitive advantage in the digital economy. From laying the foundations of transformation: developing a considered strategy, growing a conducive culture and building a receptive organisational design; to building core digital capabilities: taking advantage of data, harnessing artificial intelligence and embracing appropriate platforms; to adapting the accelerators of change: navigating board expectations, mitigating potential roadblocks and making the right investments, this playbook will give you the tools and mindsets needed to not only survive but to thrive and leave a legacy for future leaders. Integrate technology into your business strategy and culture Prioritise and manage your company’s digital transition Create opportunities for fast and intentional digital growth Learn how to minimise friction with stakeholders Cut through the jargon and hype, and focus on what is critical to undertaking a truly successful, company-wide, digital transformation. In a world where digital is changing everything, Chasing Digital will help your organisation to transition beyond old business models to adopt the new digital paradigm and a new era of business. Embrace the chase.

Contents:

Intro

Chasing Digital

Contents

Preface

A note from Anthony

A note from Louis

As co-authors

Acknowledgements

Introduction: The Fourth Revolution

Why this book, and why now?

A step-by-step guide to digital transformation

So what will this book give you?

Creating a long-lasting legacy

The Chasing Digital Three-Part Framework

Part I: The big decisions

Part II: Digital enablers for transformation

Part III: Accelerating change

Part I The big decisions

CHAPTER 1 Strategies for success

The old model

One giant juggling act

Reconstruct your castle

Value chains and the law of conservation of attractive profits

Demand-side and supply-side economies of scale

Applying these strategies to your castle

Widen your moat

Five moat features that no longer differentiate

Three traditional winning moats

Digital moats: the flywheel revisited

Chapter summary

CHAPTER 2 Organisational design

When your primary engine runs out of fuel

The ultimate pivot

Engine A

Engine B

Support and empower your Engine B team

Software must be at the heart of Engine B

A digital, data-driven mindset is key

Start on the demand side with the customer

CHAPTER 3 Culture

Will your culture help or hinder?

The cornerstones of a digital culture

Free flow of information

Customer focus

Agility

Inquisitiveness

Employee experience and engagement

Building a digitally mature team

Start with visible leadership

Bust the silos

Educate

Decentralise decision making

Encourage team diversity and candour

Focus on delivery

Part II Digital enablers for transformation

CHAPTER 4 Data

Three things you need to know about data

Granularity

Source and the connections within

Quality and completeness.

Data on wheels

The application of thick data

A framework to harness and apply data

1. Start with strategy

2. Identify and validate supporting scenarios

3. Prioritise based on return on investment

4. Get the data

5. Determine the economic value of your data

Three areas where data can drive growth

Using data to improve decision making

Improving operations

Monetising data as a valuable asset

CHAPTER 5 Platforms

The network effect of platforms

A platform crash course

The birth of platform companies

The power of aggregation

Complements and openness

From pipeline to platform

Building the platform

Managing inside out

1. Resource orchestration

2. Creation to facilitation

3. Ecosystem value

Measuring success

CHAPTER 6 Systems of intelligence

The rise of machine learning

Supervised learning

Unsupervised learning

Reinforcement learning

The perfect companion to your data

Five crucial factors in applying AI successfully

Creating a system of intelligence

Understand

Identify

Rank and plan

Execute and monitor

Assembling your team

The five Vs of big data

Constructing a highly defensible moat

Vertical expertise

Personalisation at scale

Man and machine

Network intelligence

Integration intelligence

Part III Accelerating change

CHAPTER 7 Investment management

The three types of innovation

Disruptive innovation

Sustaining innovation

Efficiency-BASE D innovation

Balancing short-term returns and long-term investments

The investor's mindset

Create a culture of innovation

Move faster

Encourage investment efficiency

CHAPTER 8 Technology risk management

Navigating the new rules of cybersecurity.

Ensure control and consistency of customer data

Refresh internal controls and policies

Trust and respect the cloud

Software engineering quality is critical

People are your greatest risk

Open-source software may be your friend

Busting the myths of cloud computing

Some applications don't run on the cloud

The legal and risk hurdles are too high

It will cost more

We already have our own private cloud

It's only for development, testing and new projects

CHAPTER 9 Advice for boards and directors

Secure support from the board

Make your case

Re-examine the big decisions

Create balance between the board and CEO

Appoint digital experts

Encourage diversity and fresh thinking

Address technology risk management at board level

Create a technology advisory board

Appoint a digital executive to the audit or risk committee

Conclusion A cornucopia of opportunity

Invest in the future

Embrace the chase

Sources

Index

EULA.

Notes:

Description based on print version record.

ISBN:

0-7303-5864-X

0-7303-5865-8

OCLC:

1046676867