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Meaningful Insights from Raw Metrics [electronic resource] / Ducheneaut, Nic.
- Format:
- Video
- Author/Creator:
- Ducheneaut, Nic, author.
- Yee, Nicholas, author.
- Language:
- English
- Genre:
- Electronic videos.
- Physical Description:
- 1 online resource (1 video file, approximately 40 min.)
- Edition:
- 1st edition
- Place of Publication:
- O'Reilly Media, Inc., 2011.
- System Details:
- video file
- Summary:
- Virtual worlds are a goldmine of untapped insights, even for predicting physical behaviors. Not only will we share PARC findings and methods developed to extract key data from online games, but more importantly, we'll discuss how social scientists converted and processed raw behavioral metrics into meaningful psychological variables that can be applied to a broad spectrum of business applications.
- Notes:
- Online resource; Title from title screen (viewed March 10, 2011)
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