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Management Mistakes and Successes, Tenth Edition / Hartley, Robert.

O'Reilly Online Learning: Academic/Public Library Edition Available online

O'Reilly Online Learning: Academic/Public Library Edition
Format:
Book
Language:
English
Subjects (All):
Management--Case studies.
Management -- Case studies.
Physical Description:
1 online resource (382 pages)
Edition:
1st edition
Place of Publication:
Hoboken, N.J.: J. Wiley, c2011.
Wiley, 2010.
System Details:
text file
Summary:
Hartley's casebook is rich in content with easy to read case studies that are well suited for business professionals. They'll learn every key aspect of management, from performance and crisises; to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. These include Google's entrepreneurial strategy, Procter and Gamble, Starbucks, and more. Recent business failures and successes are also examined in a way that offers practical insights and strategic principles. By focusing on the mistakes and successes, this book helps business professionals learn how to become great business leaders.
Notes:
Online resource; Title from title page (viewed September 21, 2010)
"25th anniversary edition"
Includes index
ISBN:
9781118136911
1118136918

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