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Maintaining Financial Success and Expanding into Other Markets at FeedMyPet.com / Drake, Matthew.
- Format:
- Book
- Author/Creator:
- Drake, Matthew, author.
- Language:
- English
- Subjects (All):
- Entrepreneurship.
- Success in business.
- Physical Description:
- 1 online resource (10 pages)
- Edition:
- 1st edition
- Place of Publication:
- Pearson, 2014.
- System Details:
- text file
- Summary:
- This new business analytics case study challenges readers to help a successful e-commerce startup use IPO funding to extend its niche leadership into new ventures, dissuade online competitors, and move long-time “bricks and mortar” shoppers online. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Charles A. Wood, Duquesne University.
- Notes:
- Online resource; Title from title page (viewed January 16, 2014)
- ISBN:
- 9780133822410
- 0133822419
- OCLC:
- 1176220630
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