Persuasion : the art of influencing people / James Borg.

Format:

Book

Author/Creator:

Borg, James, author.

Language:

English

Subjects (All):

Persuasion (Psychology).

Influence (Psychology).

Physical Description:

1 online resource (xvi, 300 pages) : $b illustrations

Edition:

4th edition

Other Title:

Art of influencing people

Place of Publication:

Harlow, England Pearson Life, 2013.

System Details:

text file

Summary:

It pays to be persuasive. From senior managers to new-starters in business; at home, in the office and in the boardroom the ability to confidently motivate, influence and convince others offers a competitive edge that can really set you apart and help you get what you want. Learn the power of words; how to be an effective listener; how to develop and enhance your memory; how to control the attention of others and how to read body language and other non-verbal signs. Persuasion will boost your persuasive and intuitive skills to amazing new levels and will help you achieve more in every area of your life.

Contents:

Cover

Contents

About the author

Foreword by Sir John Harvey-Jones MBE

Publisher's acknowledgements

Introduction

1 The power of persuasion. How empathy and sincerity work wonders for you

2 Being a good listener. Why listening is so crucial

3 Attention please. Keeping attention where you want it

4 Mind your body language. How to read non-verbal signals from others and send out the right ones

5 Memory magic. The impact of good recall and simple tips to improve your memory

6 Make words work for you - the power of psycholinguistics. Success can depend on saying the right thing at the right time

7 Telephone telepathy. Learn to use the telephone to your best advantage and read situations better

8 Negotiating for mutual benefit. Understand the psychology involved, to achieve the best possible result

9 'Difficult' people (and their behaviour). Who are they?

10 The personality spectrum. How to identify successfully and deal with different 'types'

Appendix: Coffee break answers

Afterword

Index.

Notes:

Includes index.

Online resource; Title from title page (viewed August 26, 2013)

Description based on publisher supplied metadata and other sources.

OCLC:

856625878