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Understanding market research [electronic resource] / Kramer, Jen.
- Format:
- Video
- Author/Creator:
- Kramer, Jen, author.
- O'Neill, Heather, author.
- Language:
- English
- Genre:
- Electronic videos.
- Physical Description:
- 1 online resource (1 video file, approximately 3 min.)
- Edition:
- 1st edition
- Place of Publication:
- O'Reilly Media, Inc., 2018.
- System Details:
- video file
- Summary:
- Market research ties in with ethnographic research to provide a business- AND project-centric view of the users of your site or app.
- Notes:
- Online resource; Title from title screen (viewed June 25, 2018)
- ISBN:
- 1-4920-3490-8
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